Product Marketers want to drive win rates and drive revenue by influencing pricing and packaging, product roadmap, the sales process, and more. But you can't impact overall strategy unless you have trust and influence within your organization. In this episode, Hugo Macedo shares how product marketers can improve relationships with revenue leaders to have a greater impact on the organization.
Product Marketers want to drive win rates and drive revenue by influencing pricing and packaging, product roadmap, the sales process, and more. But you can't impact overall strategy unless you have trust and influence within your organization. In this episode, Hugo Macedo shares how product marketers can improve relationships with revenue leaders to have a greater impact on the organization.